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Gretchen Gatan


Gretchen Gatan Fragada is a writer and editor with a strong digital marketing background and a decade of work experience in beauty and lifestyle content creation. She is Google Analytics Certified and has expert skills and knowledge in Search Engine Optimization, Social Media Marketing, and WordPress. Currently, she runs Greta’s Junkyard, a lifestyle blog and online shop that she started in 2013, and is the founder and editor-in-chief of The Metro Edit. She also offers workshops and services in SEO writing, content marketing, and basic makeup. Additionally, she helps with the marketing and business development of Mama Jessie’s Kesong Puti, a backyard family business.

On top of this, she models for print and TVC ads on the side and collaborates with fashion, beauty, and lifestyle brands. Outside of work and her passion projects, she is a competitive athlete, a big fan of Harry Potter and WWE, and she enjoys spending quality time with her husband Cayo, their daughter Cambria, and their dog and cat, Booboo and Bellatrix.